As a marketing Consultant, you have been asked by Wiggo, a fictitious European supermarket chain to research and report on the feasibility of them launching in a new international market
In your role as a marketing Consultant, you have been asked by Wiggo, a fictitious European supermarket (food retailer) chain (similar to Aldi and Lidl)to research and report on the feasibility of them launching in a new international market, which I have chosen Dubai. Can you also do 3 slides for a power point presentation. The slides need to be accompanied with additional notes on PESTLE, SWOT and competitive forces of marketing. the essay is 2000 words, each slide needs a maximum of 100 words. Appendices can be used for analysis etc. to keep the report within 2000 words
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