What evidence-based approach would you recommend?

What evidence-based approach would you recommend?

What evidence-based approach would you recommend? Imagine that you were hired as a persuasion consultant by the director of an organization that needs to convince an audience to change their behavior.
Specifically, the following critical elements must be addressed:
1. Select an organization and identify the desired behavioral change and who it is desired .  For example, a charitable organization that wants to increase donations, a social movement that wants to change voting behavior, or an organization
that wants to change the behavior of its members or employees.

Answer preview for Explain how contemporary persuasion research could be used to persuade an audience to change their behavior.

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