Contribution to Strategic Business Plan

Contribution to Strategic Business Plan (Individual Assignment)Your individual Strategic Business Plan contribution will be a report of no more than 2,500 words that responds to circumstances to be provided in a case study which will be circulated three weeks before the report is due. The task is to take the information contained in the case and the models and frameworks studied during the course and to use them to provide input to a strategic business plan that will guide the expansion of a business into foreign markets.

Assessment 3:The management of Snow Sports Interactive have invited you to contribute to the development of their strategic business plan. They are keen for you to advise them on the opportunity to expand their business into one or more overseas markets. Construct your analysis using only the facts contained in the case along with theories, frameworks and analytical models discussed during the semester.