Distribution and Global Marketing Analysis
Distribution and Global Marketing Analysis
Instructions
1. Select a product or service from the product offering of the company you selected (Nike). Assess and analyze the distribution channels used by the organization. Compare and contrast each of these channels using clear and insightful critical analysis.
2. Determine the elements to research for the company to expand globally. If the company is already global, determine the elements to research to improve their global marketing position. Use clear and insightful critical analysis.
3. Paper requirements:
a. Research requirements: 10 research sources. Sources must be credible and from the last five years.
Answer preview for Distribution and Global Marketing
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