Gender bias in marketing
The topic is about “Gender bias in marketing”,
Your Group assignment is to write a 6-10 page paper on one of the topics listed below.
• Cross–cultural issues in management
• Gender bias in marketing
• The benefit of diversity hiring in global businesses
• Sustainable business practices in high tech companies
• Recycling in the retail industry
Your Group will use the library databases to research the topic and identify relevant, scholarly bibliographic sources for the paper. Working in your assigned group, you will collaboratively write a paper which includes the following sections:
1. Introduction: define the topic and provide an overview of the main trends in that particular area
2. Identify a problem or challenge in your chosen area
3. Using the literature, identify topical issues for the above-mentioned challenge. Present a literature review section demonstrating the current state of research about your chosen topic.
4. Provide an example of best practices used by successful companies who demonstrate how the issues can be managed.
5. Conclusion
Rules:
• Cover page must include names of all group members (Full, legal names)
• 6 – 10 page paper (excluding the Cover Page)
• Must be double spaced in MS Word English version
• You must use Spell Check and Grammar Check
• 12 point font Times New Roman or similar
Answer preview for Gender bias in marketing
Access the full answer containing 1830 words by clicking the below purchase button.