How has the company used horizontal mergers and acquisitions to strengthen its competitive position
How has the company used horizontal mergers and acquisitions to strengthen its competitive position?
Live Nation operates music venues, provides management services to music artists, and
promotes more than 22,000 live music events annually. The company merged with Ticketmaster and acquired concert and festival promoters in the United States, Australia, and Great Britain.
● How has the company used horizontal mergers and acquisitions to strengthen its competitive position?
● Are these moves primarily offensive or defensive?
● Has either Live Nation or Ticketmaster achieved any type of advantage based on the timing of its strategic moves?
DC (QP) – Discussion Question 1
CLA2 Preparation & Course Learning Outcomes
1 page 4 References
Welcome to Week 5 of your course. This discussion question will help you prepare for your CLA2 paper and final CLA2 PowerPoint Presentation and as such, will have a fair amount of detail.
Read the CLA2 assignment listed
Then provide an outline that itemizes the concepts that you will include in your CLA2 paper and final PowerPoint presentation.
Be sure to include concepts learned in the course and information (findings, conclusions) from your PA1 and CLA1 papers. Provide some brief details for each item that is outlined.
Include placeholders for material not yet covered in upcoming lectures/readings in Weeks
6 and 7.
Shown below is an itemized list that summarizes the requirements for this DQ (include every item in the bullet list below to potentially receive full credit):
● Outline that itemizes concepts learned in the course
● Include information (findings, conclusions) from your PA1, CLA1
● Brief details for each item that is outlined
Place-holders for material not yet covered
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