Marketing plan for a Nonprofit organization
Marketing plan for a Nonprofit organization
The project should:
Demonstrate knowledge and application of materials, including a solid understanding of marketing and fundraising concepts.
Clearly reflect excellent, graduate-level writing abilities, including correct grammar, punctuation, and organization.
Adhere to all APA Manual referencing and citation requirements.
Include a reference list with a minimum of five references for each project.
Project 2
Develop a Marketing Plan
Utilize only supplied references
— Utilize supplied reading material (to include customer satisfaction, strategic planning, public relations, publicity, crises
communication, graphics) and GNC documents.
a. Please use Teach for America as the NPO for fundraising plan their website is https://www.teachforamerica.org/ this is also there Guidestar Profile link https://www.guidestar.org/profile/13-3541913
b. Identify key stakeholder groups necessary for the marketing recommendations and presentation.
c. Summarize the organization’s key strengths, weaknesses, and challenges based on current marketing.
This can be mock data if you don’t have access to organization’s actual data.
d. Offer quantitative and qualitative evidence in support of your suggested marketing recommendations.
e. Design a strategy to build consensus among stakeholders as to the key elements under marketing recommendations.
f. Design the marketing plan strategy based on research.
g. Provide at a minimum 5 recommendations grounded and proved in best practice include a reference list and any additional appendices (e.g.,
Organization’s marketing efforts)
Use headers to identify each section.
Answer preview for Marketing plan for a Nonprofit organization
Access the full answer containing 1610 words by clicking the below purchase button.