The purpose of this research proposal is to provide a research framework for evaluating a potential markets of RR Donnelley

The purpose of this research proposal is to provide a research framework for evaluating a potential markets of RR Donnelley

The purpose of this research proposal is to provide a research framework for evaluating a potential markets of RR Donnelley.
Learning Outcomes:
• Examine a specialist area of professional management practice.
• Develop skills to analyse, evaluate and reflect critically on complex information, problems, concepts and theories in order to devise recommended solutions to a management issue.
• Effectively communicate implications and conclusions to specialist and non-specialist audiences.

Assessment Criteria:
1. Problem definition including justification and background to the management issues, a clear statement of the Research Question (RQ) and the development of clear Research Objective(s) (RO) that will provide the information necessary to address the management issue.
2. Identification and application of relevant theory to address the research objectives. Use of relevant secondary data from practitioner sources.
3. Research design (RD) and method identified (qualitative, quantitative or mixed) and their suitability for the RO explained. Any issues around sampling/respondent selection for primary data detailed .
4. Plan for the analysis of data outlined.
5. Presentation Communication and Referencing .

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